How would you describe your company's strategic planning and goal-setting process for the next 3-5 years?
3-year plan with targets, quarterly reviews
P23
How do you differentiate your company from other manufacturers in Tirupur?
Claim quality but no proof
P41
What percentage of your total revenue comes from your top 3 customers?
50-70%
P59
What percentage of your exports goes to USA and EU markets combined?
50-75%
P41
What percentage of your product portfolio is cotton knitwear vs man-made fiber (MMF) garments?
90-100% cotton, exploring MMF
P59
How do you gather and use market intelligence about fashion trends, competitor strategies, and buyer preferences?
Industry publications, informal monitoring
P41
Is your current business model capable of handling a 50% revenue increase in the next 2 years?
Partially ready, some bottlenecks
P41
How do you identify, assess, and manage key business risks (customer loss, price volatility, regulatory changes)?
Aware of risks, no mitigation
P59
How do you manage customer relationships and track communication history?
Email and phone, no central record
P41
What is your process for generating new business leads and acquiring new customers?
Basic website, occasional trade shows
P41
How do you determine pricing for your products?
Detailed activity-based costing
P35
How do you handle customer feedback and complaints?
Log complaints, no analysis
P41
How effectively do you manage the merchandising team and sampling process?
Excel T&A calendar, not updated
P41
Do you export as a job worker for brands or have your own brand presence?
Mostly job work, exploring branding
P59
How do you track and measure sales performance and customer profitability?
Basic revenue tracking by customer
P71
Priority is deterministic: maturity gap + relevance to stated goals + pillar criticality. Colour never replaces the submitted score or answer text.